La Reina del Sur and Buchona Culture

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We are aware that telenovelas have a heavy influence on audiences and culture. We see in Cosita Rica that Maria Suspiro dresses in bright, camp outfits. The telenovela had influenced Venezuela viewers to incorporate the character's style into their personal style. 

The same can be true for La Reina del Sur. The telenovela has had a major impact on Buchona Culture. "Buchona" is slang for the glamorous life of a narco's girlfriend. The narco boyfriends are referred to as "buchón." The term originated in the Mexican state of Sinaloa, the same state that the protagonist of La Reina del Sur originates from. 



Some influencers have made Buchoa culture their brand. Jenny 69 is famously known for saying, "Yo no estoy faking, asi soy yo. Me encanta ser buchona vibes. Me encanta ese estillo de vida. Me encanta dinero." Her song, La 69, went viral on TikTok and was used to showcase a flamboyant lifestyle which included women with long hair and nails, heavy cleavage, and expensive vehicles. 

Many Twitter users say that Teresa from La Reina del Sur is a prime example of a "buchona" due to the luxurious lifestyle her narco boyfriend El Guero provided her. She later on went to provide herself the same, if not better, lifestyle. 

Comments

  1. Ashley GalantiNovember 23, 2022 at 10:53 AM

    Creo que es genial cómo las telenovelas tienen el poder de influir en el estilo y estilo de vida de la sociedad, especialmente cuando se extiende a través de la demografía. Me siento como si el estilo "Buchona" se puede ver dentro de la cultura estadounidense a través de la tendencia de pelo largo, pestañas, uñas, y BBL. Interesa cómo esta representación se ha extendido fuera de la cultura latinoamericana y en nuestros armarios. Incluso Amazon y otros minoristas tienen blusas, vestidos y otros artículos de ropa etiquetados como "Buchona". Después de profundizar en esta cultura, incluso lo consideraría una parte de mi propio estilo, manteniendo mis uñas, pestañas y cabello largos y, a veces, expresando este estilo de lujo.

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  2. Rose LittleNovember 27, 2022 at 10:56 AM

    I think it's interesting how Jenny 69 and her music goes hand in hand with the same cultural and stylistic representation you have seen in your telenovela. The relationship and influential power that telenovelas have on trends and culture is incredibly fascinating. In American culture, while I feel like soap operas don't have the same effect on pop culture as telenovelas do in Latin America, I do think we have some similar phenomena within musical and entertainment culture that could be seen as having similar effects. For example, Billie Eilish had a major influence on fashion culture when she rose to fame in 2018. Oversized clothing gained a lot of popularity. Also, Emma Chamberlain influenced more people to shop thrifted clothing items. While neither of these people are from a television show in the United States, I think their impact is somewhat similar to the influence you discuss in your blog.

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