Netflix vs. Everyone

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Nowadays, when people talk about watching TV, they aren't watching cable. Streaming platforms such as Netflix, Hulu, HBO Max, and countless others are slowly but surely taking over. This year, streaming took up a record-breaking 34.8% share of total television consumption, exceeding cable at 34.4% and broadcasting at 21.6%. 

When we spoke to Robert Stopello in class, we learned that he worked for Telemundo for 16 years before moving over to Netflix. This is kind of shocking, considering that Telemundo is massively popular for their telenovelas. However, Netflix has really stepped up their game when it comes to foreign-language shows and films. Who Killed Sara, Money Heist, and Squid Games are just three examples that come to mind when thinking of foreign-language shows that blew up the internet. 




How does this affect telenovelas? Well, they are surely going to be watched more by Millennials and Gen Z, the two generations that seem to stream the most. Telenovelas weren't originally meant to be binge watched. They typically aired one new episode daily. Now, with binging, people might feel discouraged to sit and watch 200 episodes of a show. Telenovelas have had to start adapting if they want to be shown on Netflix or another streaming service.



Telenovelas on Netflix such as the new Rebelde and La Reina del Sur both have a lot more modern aspects than the traditional telenovelas. Both lean toward the realist typology rather than rosa, something that I think will continue to happen as streaming becomes more popular.



Comments

  1. Yuli PerezNovember 29, 2022 at 10:16 PM

    Por ser alguien que mira más dramas coreanos que los de otro país, estoy completamente de acuerdo de que las plataformas de streaming son más frecuentadas por los millennials y la generación Z. ¡Hasta siento que yo misma soy la que más contribuyó a los espectadores de los dramas coreanos! La adaptación de las telenovelas a un tiempo de ejecución más corto fue necesario y me recuerda mucho de cómo los dramas coreanos hoy día casi siempre son 12-16 capítulos, y a lo mucho 20. Pero, hace unas décadas cuando la gente veía la televisión tradicional cada noche, los programas tenían más capítulos y corrían por varios meses o años porque a la gente no le importaba tanto ver 200 capítulos sobre mucho tiempo. Ahora con estas plataformas, como dices, cada capítulo tiene que dar razón para ver el próximo. Ambos telenovelas y dramas coreanos tienen que mover a incluir esos aspectos modernos que rinden con su audiencia más joven que antes. ¡Fue muy interesante tu publicación sobre el tema!

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